Упражнения: Communication and relationships

Общение и отношения

Complete the text with the correct verb forms

Mass Communication: a brief history and current trends

Man is a social animal, and his need to communicate with everything that surrounds him is as basic as his need for food or hunger. Even in the prehistoric age when communication was as basic signing to one another, man found a way to sign and connect. The need for communication was so strong that he developed the skill for speech and language, which further grew into a written language.

Before the beginning of the communication era, when the radio, film, and television came to be, the Chinese had invented the paper. The emergence of radio, film, and television allowed anyone to present their view to large groups with more ease. However, information sharing was still largely a one-way communication. All this changed when the information age gave the world the internet or, as we know it, the World Wide Web.

The web allowed people to initiate conversations with people with more ease and even to respond back. The growth of technology didn't enddid not end there and the direction that mass communication experts took followed it. And the game changer that came into play revolutionising the very way people communicated over the internet was the concept of social media and micro blogging, which brings us to the current trend in mass communication.

Current trend in mass communication: social media

Blogs take some time to develop and they require a certain level of writing skills. This limited the proportion of people who were information contributors as compared to information consumers. E-mails definitely made it easier to send across this information written, but how many people could one send it to? It had limitation that you need to know a person's email id. All of that changed when the social media entered the game. Before social media, it was impossible to know what a former classmate you haven't heard from in years has been doing all these years or what your favourite celebrity is having for lunch right now!

Such networks as Facebook, Twitter, Instagram, and other microblogging sites gained so much popularity among people that IT brands simply could not ignore them as a platform to their marketing strategies. You can have your own online store on Facebook! Twitter, one of the first microblogging sites and the fastest way to spread the news, now allows ads. These platforms allow people to filter out information and only see what they like. This exclusivity has been growingis growing day by day. Mass communication today really holds true to its meaning with the potential to actually reach to the world and have the worlds reach back towards you.

With the changing ways and the new digital forefront, even the direction in studying of mass communication courses has expanded allowing for the study of digital marketing. That is proof enough of the impact technology has had. But what comes next? Who knows? The future is limitless and even more so for the concept of mass communication!

Refresh your memory! Listen to the audio and mark the sentences as True or False MaxGeorge George, I've been meaning to talk to you about something. Is everything OK? I'm sorry I've been out of touch, but I was trying to figure out what to do with my life. That's exactly what I wanted to talk to you about. OK, I'm listening. You have my full attention. I want to offer you a starting position at my firm in Moscow. Oh, Max. I can't thank you enough for thinking of me, but I'll have to turn it down, although I appreciate the thought. Why? You've always enjoyed being a part of a team, and in this case, we are going to be on the same team. It's bound to be great. Hear me out. It's an opportunity that I otherwise wouldn't miss, but you remember what happened with Sardana. You are my best friend. I don't want to risk that. George, you are my best friend as well. That is why it is best not to mix friendship with business. In any case, I have another idea that I have been working on. Could you share it with me? Of course, and I would very much like your view on this. I'm thinking of getting involved with ecological budgets and stocks. I really believe that there is a future there; plus the job has got a lot of travelling and lots of other benefits, so I'm really up for it. That's a brilliant idea. What's the plan? I think I might start a new venture in this, which is not easy, but I have a business plan. I showed it to Kate, who was very enthusiastic. Wait, what? What does Kate have to do with this? Haven't you heard? She's really into this. She was the one who gave me the whole idea. The best part is that she's willing to take part in this no matter whose idea it was. The only problem is that I need to get funding or pitch it to someone who will financially support my business plan. So, what are friends for? What do you mean? George, say yes and we can start this business together. I have saved some money and this sounds like a good investment. Thanks, mate, but I just told you. I don't want to have the same issues with you that I had with Sardana. I don't want to hear it. Friends are forever. I already have a plan in mind. Call Kate and ask her to join us. There's the bottom line. You want Katie to come over, don't you? You can't let it go, can you? What can I say … She's the one who got away. I'd like to give it another chance.
  1. George turns down Max's offer because of a similar experience with Sardana. True False
  2. Kate was the one who developed the business plan. True False George developed the business plan.
  3. Max knows investors who could be interested in financially supporting George's project. True False Max wants to invest his own money into the project.
  4. Kate is ready to take part in a project only if it is based on her idea. True False She's willing to take part in the project no matter whose idea it was.
  5. Max still has feelings for Kate. True False

Listen to the audio and fill in the gaps

This is a story about 5 really good friends. They are students at the same University and they meet very often. Meet Sophie. Sophie is a nice girl and she is 18 years old. She is into arts and taking photos. She loves sharing news so she spends a lot of time on Instagram. She wants to become a famous actress like Irina Gorbacheva. Sophie has a brother, George. George is 19 years old and he loves technology and business. George is very good at Maths. He wants to start his own company. Sophie shares a room with Sardana. Sardana is 19 years old and she wants to become a Russian ambassador abroad. Sardana loves organising things. She's really good at languages but she is not into sports. This isgoodstudentsniceinto artssharing newsspendsbecome a famousbrothergood athis ownshares a roomloves organisinginto sports

a story about 5 really friends. They are at the same University and they meet very often.

Meet Sophie. Sophie is a girl and she is 18 years old. She is and taking photos. She loves , so she a lot of time on Instagram. She wants to actress like Irina Gorbacheva.

Sophie has a , George. George is 19 years old and he loves technology and business. George is very Maths. He wants to start company.

Sophie with Sardana. Sardana is 19 years old and she wants to become a Russian ambassador abroad. Sardana things. She's really good at languages, but she is not .

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12 апреля 2023
Учусь в Skyeng уже полгода, в последнее время стала довольно быстро расправляться с домашками, так что раздел с бесплатными заданиями очень помогает не скучать между уроками. Занимаюсь английским практически каждый день.
01 мая 2023
Спасибо за бесплатные задания. Кажется, у меня наконец получилось разобраться, в чем разница между прошедшими временами. Мучился с этой темой еще со школы.
15 апреля 2023
Удобно, что можно делать упражнения с телефона, помогает скоротать время в дороге, да еще и с пользой.

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